American National Bank of Texas Marketing Manager in Terrell, Texas
Guided by our values since 1875, American National Bank of Texas strives, through the power of relationships, to be the preferred bank of choice for individual and business customers in the communities that we serve.
Building relationships with our customers, employees, and communities are at the core of everything we do. Join us as we provide our customers with solutions, not just products. We believe in teamwork and empowering high performers who are committed to our mission while achieving personal and professional success.
The Marketing Manager manages one or more functions of the marketing department. The individual builds and maintains strong relationships with internal and external stakeholders. Aligned with the bank's strategic plan, the individual develops and coordinates marketing communications, advertising, and promotional activities through both digital and traditional marketing. Additionally, the individual contributes to the total effectiveness of the department through effective budgeting, communication, needs assessment, problem solving, proactively offering creative solutions, and managing others.
Executes marketing plan with specific goals to generate revenue, build brand awareness, and maximizes exposure to target businesses and consumers through online, print, and other channels as needed
Enhances and manages website and direct mail programs; copywriting, and proofing all site text
Manages projects from concept to delivery; effective management of scope, milestones, deadlines, and costs
Manages budgets, schedules resources, and prioritizes to achieve marketing objectives
Establishes policies, procedures, and appropriate controls for area of responsibility
Manages marketing agency and vendor relationships
Generates project reports, tracking, and status updates
Manages staff through consistent coaching and development plans
Bachelor's degree or equivalent educational/work experience, MBA preferred
10 years experience in marketing with a broad knowledge of accounting, business administration, finance, etc.
3 years related management experience
Requires ability to analyze and interpret information; display creativity; work as part of a team and able to work independently
Strong verbal and written communication, customer service, organizational, time management, and multi-tasking skills
Apply marketing strategy expertise
Working knowledge of Microsoft Excel and MS Word
Must be able to travel regularly from location to location.
Lifting in an office setting may be required up to 30lbs.
Equal Opportunity Employer
External Company Name: The American National Bank of Texas
External Company URL: www.anbtx.com