Randstad Digital Marketing Specialist in Richardson, Texas

Digital Marketing Specialist

job details:

  • location:Richardson, TX

  • salary:$30 per hour

  • date posted:Monday, April 2, 2018

  • job type:Temporary

  • reference:S_629806

  • questions:janell.wicker@randstadusa.com972-808-8008

job description

8-12 week long assignment

The Digital Marketing Specialist will assist the Consumer Marketing team in overall strategy of various online components, while helping to execute on team goals which are to increase company brand awareness, generate response, inquiries, and qualified consumer leads for our dealer customers, and create a community of loyal brand advocates.

The Digital Marketing Specialist will work directly with several agencies, as well as cross-functionally within the larger Marketing department, to ensure goals are met. The Digital Marketing Specialist will work closely with the Manager, Consumer Marketing to identify opportunities in emerging marketing spaces to engage with and advertise to our customers.

Key responsibilities include, but are not limited to:

Ratings & Reviews

  • Advocacy Programs

o Work with the Premier Dealer Program Specialist to manage the day-to-day for the Dealer Advocacy Program

  • Help educate dealers and field sales teams about the program (communications could include monthly/quarterly one-pagers, webinars, and/or emails)

  • Update training for program as enhancements are made

  • Work with reviews vendor on any issues or updates to the program

  • Attend weekly status calls with vendor

o Manage Product Reviews Program

  • Respond to all 1-3 Star Reviews online and track responses back

  • Help implement programs to gain more reviews for new products and products with a low volume of reviews

  • Report monthly to product team as trends/issues are recurrent; deliver insights

  • Attend monthly status calls with vendor

o Work with other teams (E-commerce, Marketing Automation, Loyalty & Promotions) to incorporate reviews (both product and dealer) into existing deliverables

Monthly Product Report

Working hours: Monday-Friday 8-5

Skills:

Qualifications:

--A minimum of 3-5 years of relevant work experience.

--Ability to think strategically, and stay ahead of industry trends and cutting-edge technology.

--Strong interpersonal communication skills and problem-solving skills.

--Self-starter / self-motivated, capable of staying on track and pursuing solutions without supervision.

--Detail oriented.

--Ability to work effectively within a fast-paced, complex matrix, changing environment.

--Action oriented, with the ability to juggle multiples assignments at the same time.

--Strong presentation skills.

Randstad is a world leader in matching great people with great companies. Our experienced agents will listen carefully to your employment needs and then work diligently to match your skills and qualifications to the right job and company. Whether you're looking for temporary, temporary-to-permanent or permanent opportunities, no one works harder for you than Randstad. EEO Employer: Race, Religion, Color, National Origin, Citizenship, Sex, Age, Disability, Ancestry, Veteran Status, Genetic Information, Service in the Uniformed Services or any other classification protected by law.